(New York, April 23, 2018) Since the inception of Creative LIAisons in 2012, LIA has been at the forefront of nurturing the next generation of creative talent. This year, in partnership with Gorilla Doctors, LIA has taken another positive step forward by initiating a global competition that is open to all creatives between the ages of 21 – 30 years.This competition is FREE to enter and will be judged by top creative names in the industry from Advertising, Production and Digital together with representatives from Gorilla Doctors and the Creative LIAisons attendees. The winning work will be commissioned by Gorilla Doctors and will be produced professionally. On top of that, the winning team will win a once-in-a-lifetime experience to see the mountain gorillas in Rwanda, as well as, a tic
(New York, April 9th 2017) Leading up to the 2018 LIA awards judging session in Las Vegas, LIA announces its list of Jury Presidents for nine of the juries.“Our jury presidents are chosen for their expertise, skill, fairness and because they’ve been the force behind award-winning work throughout their careers,” stated Barbara Levy, President of LIA. “So we are pleased to have Corinna Falusi, a much celebrated creative, as our Digital Jury President. While she is the first female Digital Jury President, we also know she brings with her a wealth of experience that will surely see only the best work surface to the top so that we can inspire everyone, both the advertising fraternity and clients.”“The rest of the Jury Presidents are equally elite. We are very proud to announce the names
The inaugural LIA Chinese Creativity Award show was held at 8 on The Bund in Shanghai. Chinese Creativity was created as part of the Global LIA to recognize creativity conceived, written and produced solely in the Chinese language. LIA President, Barbara Levy, presented the coveted red LIA statues to the winners. In addition to the Chinese Creativity winners, a number of LIA Global Winners were in attendance from Korea, Australia, Hong Kong and Taiwan.AIRBAG partners Travis Hogg and Adrian Bosich joined the celebrations in Shanghai, where Barbara Levy, LIA President presented them with the LIA for Global Production Company of the Year, as well as, a coveted blue LIA statue for Regional Production Company of the Year (Australia and New Zealand).Bosich stated, “We are beyond deli
To view all the Winners & Finalists, will full creative credits: 2017 WINNERS & FINALISTSThe following companies have been named 2017 Global Of The Year Winners: Network of the Year: BBDO Health & Pharma Network of the Year: McCann Health Agency of the Year: McCann, New York Health & Wellness Agency of the Year: McCann Health, Delhi Pharmaceutical Agency of the Year: McCann Health, Delhi Production Company of the Year: AIRBAG, Melbourne Post-Production Company of the Year: The Mill Music & Sound Company of the Year: Factory, London.To view the 2017 Regional Of The Year Award Winners by region: Asia Australia and New Zealand Europe Middle East/Africa North America South AmericaMany congratulations to our 2017 Winners & Finalists!
(New York 16 May 2017) LIA announces that Michael Ritchie, Managing Director and Executive Producer at Revolver/Will O'Rourke will preside over the Production & Post-Production and Music Video jury.Michael began his career in agencies, including Head of Broadcast at Ogilvy in Sydney, then a more regional gig at DDB HK. From there, he moved into the production side and in 1999 saw his most successful collaboration when he joined and later became partner with Steve Rogers at Revolver. Revolver/Will O’Rourke, an Australian based production company, is known for its commitment to produce work that people seem to remember and hopefully like.Michael stated, “Being asked to be President of the LIA Production & Post Production and Music Video Jury is truly a privilege. I have got
(New York, 25th April 2017) TV, Print and Radio are no longer the only platforms for advertising; it has gone beyond Ambient or Digital, it has gone viral via social media. Facebook, Instagram, YouTube and Twitter have become the platforms for brands, agencies and marketers. The hours spent in front of the TV or reading the newspaper or magazines are now hours spent in front of a computer, a tablet or a phone. There is a new generation of artists emerging from these platforms. Ones who own their audience, analyze data and creates content that reaches all kinds of demographics around the world… the Social Influencer.LIA has added a new competition to validate the importance of the Social Influencer. These Influencers hold the key for brands and marketers to get their message out to a la
Jeremy Perrott Global Chief Creative Officer McCann Health 2017 Jury PresidentLIA will be introducing a Health & Pharma competition into the 2017 awards. This competition will include all media types such as: Print, Poster, Radio, Digital TV/Cinema/Online Film etc. This year's Jury President will be Jeremy Perrott, Global Chief Creative Officer of McCann Health. Jeremy is responsible for ensuring the highest level of creative excellence across the McCann Health global network of 60 offices across 20 countries over 6 continents. In June 2016, under his leadership, McCann Health won the coveted "Network of the Year Award" from Lions Health, and has been named "Network of the Year" by the Global Awards for five consecutive years.Categories in this medium fall under three headi...
Chris West, Verbal Identity Jury President and Founder of Verbal Identity Inc, on America’s way with Language and Branding(New York, 21st November 2017) – Visiting Las Vegas is like taking a 72-hour, fully-immersive MBA. According to a recent Economist report, the city is enjoying record tourism and fast employment growth. It’s easy to see why. Any Ops Director will be impressed by a 7a.m. walk around the gaming floors. A dustless, smiling efficiency 24 hours a day isn’t only possible, it’s an absolute necessity when you want people to spend money with you 24 hours a day.If you want to know how to convert passive observers into active consumers, take a seat at Vegas’s entry-level product innovation, Casino War. There are tables at each corner where the walkway hits the gaming floor. Pla
(New York, 7 November 2016) The 31st LIA judging was held at the Encore at Wynn Hotel in Las Vegas, convening over a ten-day period. The Juries, led by their respective Jury Presidents, viewed and scored every entry within their medium, ensuring that all the work was judged equally. They concluded with final discussions to determine Grand LIAs, Statue Winners and Finalists.Romania brings home three Statues - 1 Gold, 1 Silver and 1 Bronze.McCann Worldgroup Romania, Bucharest is the recipient of all three Statues at LIA 2016. These wins contributed to McCann Worldgroup being awarded LIA Network of the Year.· Gold - Radio & Audio - Public Service/Social Welfare for Radio XXI titled “Go Mono”· Silver - Radio & Audio - Innovative Use of Radio & Audio for Radio XXI titled “Go Mono
(New York) London International Awards (LIA) has today announced the shortlist for TV/Cinema/Online Film.There are 89 entries shortlisted in the medium, with the United States dominating the field with 38 shortlisted entries. The United Kingdom picked up 21 shortlisted entries, whilst Germany fared well with 10. Overseeing this year’s jury was Jury President Stephan Vogel, Chief Creative Officer at Ogilvy & Mather Advertising Germany. The remaining jury members were Marco Bezerra, Nuntawat (Golf) Chaipornkaew, Till Diestel, Juan Garcia-Escudero, Ari Halper, Hiromasa Kawana, Dave King, Julia Neumann and Gary Pascoe. To view all the Shortlisted entries with media and full creative credits visit https://www.liaentries.com/shortlist. Winners will be announced on 2nd November.Complete