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LIA 2015 Integration Shortlist Revealed

London International Awards (LIA) has announced the shortlist for Integration.

There are a total of 29 entries shortlisted in Integration. Both Australia and the United States fared well, each having five entries make the final shortlist.

Leo Burnett is the most successful network in the medium, accumulating five shortlisted entries across its Chicago, Madrid, Melbourne and Sydney offices.

Amir Kassaei (Worldwide CCO of DDB Worldwide) was this year’s Jury President, joined by Jay Benjamin, Prateek Bhardwaj, Francisco, Cassis, Diego Medvedocky, Marcus Rebeschini, Alexander Schill, Luis Silva Dias and Jason Williams.

Winners will be announced on 10th November.

Integration Shortlist:

ARGENTINA
Grey Argentina, Buenos Aires – Colored Salt “The Salt You Can See” – Integration, Integration
Grey Argentina, Buenos Aires – OtroMundo “Car Caps” – Integration, Integration
AUSTRALIA
Leo Burnett Melbourne, Melbourne – SPC Packaged Fruit and Vegetables “#MyFamilyCan” – Integration, Multimedia Campaign
Leo Burnett Sydney, Sydney – Canon Shine “Shine” – Integration, Multimedia Campaign
Leo Burnett Sydney, Sydney – JUST* – Integration, Multimedia Campaign
M&C Saatchi, Sydney – Blue Ball Foundation “Game of Balls” – Integration, Integration
McCann Melbourne, Melbourne – Tigerair “Infrequent Flyers Club” – Integration, Multimedia Campaign

BRAZIL
AlmapBBDO, São Paulo – Pedigree “First Days Out” – Integration, Integration
F/Nazca Saatchi & Saatchi, São Paulo – Leica Gallery São Paulo “SoundLab” – Integration, Multimedia Campaign
Ogilvy Brasil, São Paulo – Soccer Team “Security Moms” – Integration, Integration

CANADA
J. Walter Thompson Canada, Toronto – The Hospital for Sick Children “Better Tomorrows Campaign” – Integration, Multimedia Campaign

GERMANY
Grabarz & Partner, Hamburg – EXIT-Deutschland “Nazis Against Nazis – Germany´s Most Involuntary Charity Walk” – Integration, Integration
serviceplan, Munich – German Bar Association “The Guy Who Cut Everything in Half” – Integration, Integration

NEW ZEALAND
Y&R New Zealand, Wellington – Brake “Living Memories” – Integration, Multimedia Campaign

PANAMA
P4 Ogilvy & Mather, Panama – Telemetro Reporta “The Tweeting Pothole” – Integration, Integration

SPAIN
DDB Spain, Madrid – No Somos Delito (We Are Not Crime) NGO “Holograms for Freedom” – Integration, Integration
Leo Burnett Madrid, Madrid – Loterías y Apuestas del Estado “There Is No Bigger Prize Than Sharing” – Integration, Multimedia Campaign

SWEDEN
Åkestam Holst, Stockholm – Audi quattro “The Swedish Snow Rescuers” – Integration, Multimedia Campaign
Forsman & Bodenfors, Gothenburg – World Food Programme “805 Million Names” – Integration, Integration

TURKEY
Y&R Team Red Istanbul, Istanbul – Vodafone Red Light Application “Between Us” – Integration, Multimedia Campaign
Y&R Team Red Istanbul, Istanbul – Vodafone Red Light Application “Between Us” – Integration, Integration

UNITED KINGDOM
adamandeveDDB, London – John Lewis “Monty’s Christmas” – Integration, Multimedia Campaign
Publicis London, London – Depaul UK “Spot 4 Sale” – Integration, Integration
Saatchi & Saatchi, London – Pampers “Every Baby” – Integration, Multimedia Campaign

UNITED STATES
BBDO New York, New York – Snickers “Brady Bunch Integrated Campaign” – Integration, Multimedia Campaign
Leo Burnett Chicago, Chicago – Allstate “Social Savvy Burglar” – Integration, Multimedia Campaign
R/GA, New York – Ad Council “Love Has No Labels” – Integration, Integration
Saatchi and Saatchi New York, New York – GLAAD “Celibacy Challenge” – Integration, Integration
Saatchi and Saatchi New York, New York – GLAAD “Celibacy Challenge” – Integration, Multimedia Campaign

To find out more about LIA, visit //www.liaawards.com/.

London and New York / Bucuresti, 20.10.2015

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