Tiffany Rolfe, Executive Vice President and Chief Creative Officer at R/GA in USA leads creative teams that work at the intersection of business and culture to deliver transformational work to global clients.
A “Woman to watch” will be leading The WHAT Competition Jury.
Ten jury members will join Tiffany evaluating the entries following the criteria of the best solution and its most efficient implementation of individual works moving frontiers: Yasmina Baz, Regional Creative Director, Leo Burnett Beirut, Lebanon, Michal Belej, Associate Creative Director, Istropolitana Ogilvy, Slovakia, Karolina Galácz, Creative Director, DDB Budapest, Hungary, Eric Groza, Creative Director, TBWA\Moscow, Russia, Gürkan Gürel, Creative Director, Tick Tock Boom, Turkey, Bartek Klimaszewski, Creative Director, McCann Worldgroup, Poland, Marin Kostov – Muro, Executive Creative Director and Partner, All Channels Communication Group, Bulgaria, Cătălin Rusu, Chief Creative Partner and Chief Executive Officer, Rusu+Bortun Bucharest, Romania, Eric Schoeffler, Chief Creative Officer Group Germany and Executive Creative Director Europe, Havas, Germany and David Suda, Creative Director, WMC/GREY Prague, Czech Republic.
Álvaro Rodrigues, Chief Executive Officer & Chief Creative Officer at Fullpack in Rio de Janeiro, Brazil is with 26 Cannes Lions one of the most awarded and influential advertisers of his generation in Brazil, who will be the president of The WHY Competition Jury.
Joining Álvaro questioning the end goal of any intervention in the communication landscape: Mihai Costache, Group Creative Director, MullenLowe Romania, Riccardo Fregoso, Executive Creative Director and President Creative, McCann WorldGroup, France, Mihnea Gheorghiu, Global Creative Director, Publicis Italy, Christian Gosch, Managing Creative Director, Serviceplan Austria, Burçak Günsev, Managing Partner, Wanda Digital / JWT Turkey, Eran Nir, Chief Creative Officer, GITAM BBDO, Israel, Sašo Petek, Creative Director, Agencija 101, Slovenia, Mikołaj Sadowski, Chief Creative Officer and Partner, 180hearbeats + Jung v Matt, Poland, Artem Sinyavskiy, Founder and Chief Creative Officer, Marvelous, Russia and Ivan Westerveen, Creative Director, Saatchi&Saatchi Belgrade, Serbia.