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25th Golden Drum Festival: Jaime Mandelbaum is the newest member of Hall of Fame

Jaime Mandelbaum

Golden Drum is proud and honored to present the newest member of the Golden Drum Hall of Fame JAIME MANDELBAUM, Chief Creative Officer, VMLY&R Europe, Czech Republic.

Jaime Mandelbaum has worked across three continents with brands like Adidas, Absolut Vodka, Bel, BBC, BMW, Chanel, Coca-Cola, Danone, Erste Bank, Forbes, Harley Davidson, ING, Lavazza, LG, Marks & Spencer, Nike, Playstation, Volvic, and Vodafone.

Jaime Mandelbaum

Born and raised in São Paulo he’s the Chief Creative Officer of VMLY&R Europe where he’s responsible for overseeing the creative product of Y&R across all of its European offices, after just one year on the role Y&R was named regional network of the year at Cannes 2017. Before that, he was responsible for Central and Eastern Europe, when Y&R was also the most-awarded network in that region at Cannes Lions 2014 and 2015.

He is a speaker at innovation and creativity events globally and has been a jury member in all significant advertising festivals, and his works have been awarded at Cannes Lions, ADC New York, The One Show, D&AD, Clios, London International, Eurobest, NY Festivals and ADC Europe. This year he is the President of the Competition Jury WHAT at Golden Drum.

With his extensive experience in advertising, he is an industry leader that many look up to.

Tony Granger, Y&R Global Chief Creative Officer highlighted Jaime’s outstanding job as a creative leader in Central and Eastern Europe and also added that his work is innovative, inventive and engaging, and it’s gaining recognition on a global stage.

Becoming a member of Hall of Fame, Jaime is feeling grateful: “When the Golden Drum first told me about the Hall of Fame I was very surprised, and I’m deeply humbled to be included amongst such extraordinary people, who have helped shape and define advertising not only in Central Eastern Europe but made a mark in our industry globally, it’s a great honor for me.”

Jaime is joining other esteemed members of the Hall of fame: Jure Apih, Adrian Boțan, Farid Chehab, Michael Conrad, Ivan Čimburov, Meta Dobnikar, Dušan Drakalski, Jan Mariusz Demner, Csaba Gosztonyi, Ami Hasan, Jiri Mikeš, Juli Nemes, Johannes Newrkla, Günseli Özen, Milka Pogliani, Ulrich Proeschel, Daniel Ružička, Dragan Sakan, Juraj Vaculik, Vital Verlič, Darek Zatorski and Jarek Ziebinski.

Golden Drum Hall of Fame was established in 2010 to honor extraordinary personalities with an outstanding personal contribution to the creative advertising.

By Liliana Kipper

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