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Tag: Fernando Vega Olmos

90 % of brands budget still goes to paid media

90 % of brands budget still goes to paid media

Events
The second day of Golden Drum Festival left the mark on delegatesThe drums are drumming in Ljubljana. The Grand Hotel Union is hosting a three-day international festival of creativity 24th Golden Drum. Festival brought excellent speakers who shared their opinions, know-how and experience with delegates.Second day started in a search of women in creative leadership. Three outstanding women Inken Rohweder, Collette Wasielewski and Lorna Hawtin were sharing their experiences and challenges they faced in their career. Inken pointed out: "It starts when women come to the workplace. You tell women not to lose and you tell men to win."Sari Heinilä, McCann, Finland, encouraged delegates to change complexity into simplicity while building culture within a creative organization and w
24th Golden Drum announces first speakers

24th Golden Drum announces first speakers

Events, Media
24th International Festival of Creativity Golden Drum will once again take place in Slovenia’s capital, Ljubljana. Grand Hotel Union will host Golden Drum’s friends from 18 to 20 October 2017. First international top experts who are coming on the Golden Drum podium are announced.First international speakers who will leave their mark on the Golden Drum podium are: Michael Conrad, President, Berlin School of Creative Leadership Foundation, Germany, Marco Cremona, Creative Lead, Google, Russia, Fernando Vega Olmos, Founder & Chief Creative Officer, Picnic Madrid, Spain.Michael Conrad, President, Berlin School of Creative Leadership Foundation, GermanyFounder of The Berlin School of Creative Leadership, a global EMBA business school for creative leadership in creative industr