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How To Use Internet Memes for Content Marketing

Internet Memes catch people’s attention, making them a great way to draw more people to your site. They can be posted on your website or blog to make readers laugh and draw their attention. Memes also help you get more likes on your social media pages.

What are Internet Memes?

Internet Memes are pictures that share ideas and make people laugh. They are like an inside joke that you are sharing with your readers. They have been around since the beginning of the Internet and people love to share them with friends and family.

Where to Find Memes

Memes can be found on social media sites, Google searches and sites dedicated to memes. If you are looking for a meme about a certain topic, it is a good idea to search Google images using your subject and the word meme. Make sure that any memes you use are not copyrighted so that you don’t get in trouble for plagiarism.

Another way to find memes that relate to your niche is to look at memes on sites that show the most popular memes of the day. Find one that is very popular and relates to your niche. Looking at different memes may even inspire you to write a blog post on a certain topic to make it fit. Tumblr and Pinterest are also great sites to find Internet memes. It is best to find memes when they are trending and everyone hasn’t already seen them. This makes your memes seem original, even if you copied them from another site.

Advantages of Memes

There are many advantages of using Internet memes for content marketing. One is that memes are contagious. They attract attention and often spread like wildfire. People generally have strong emotional reactions to memes and being in on the joke makes them feel like part of a special group.

Another advantage of using memes for marketing is that they usually speak to current trends. They evolve from things going on in the world and many old ideas have become popular again because creative marketers used them in memes. Memes are replaced quickly, so it is essential that you share the image before everyone who reads your blog or social media has read it.

Internet memes are one of the most sharable types of images on the Internet. People love to share these images with their friends and family, especially if the image makes them laugh or changes the way they think about something. Using memes effectively can bring hundreds of new users to your site quickly just from your current readers sharing the memes on their own social media pages. Using memes is a great way to get more ‘likes’ and ‘shares’ of your content than you ever had before.

Using memes is one way to keep your social media site or blog from becoming too technical and boring. Blogs about technical subjects have a tendency to be boring. Most people will only visit a blog that is boring long enough to get the information they are looking for. People like to read relevant information, but they also like to have fun and be entertained. Posting memes once a week or so helps you connect with your audience. It shows that you are personable and like to have fun.

How to Leverage Memes

Memes are best used in a subtle way. You can post memes that relate your niche on your blog or post it on your social media pages. It is essential that your memes fits both your audience and your niche. If you have created your own meme and are not sure if it will resonate with your readers, it is smart to send it to a few people you trust who read your blog and gauge their reaction before posting it where it can be seen by the public.

You can use memes that are already established, but it is a good idea to give credit to the site you copied it from so that there is no backlash against you for using content that is not original. Becoming part of communities in your niche is a smart idea even if you are not sharing their memes with your audience. These communities bring new readers who are already interested in your niche to your blog or social media.

Many bloggers have found success by using memes with the same characters in them. This helps your blog stand out and makes it more recognizable. Make sure that the first few memes you have created resonate well with your audience before deciding on a theme for future memes. Understand that other people may copy your memes if they are successful.You cannot control how other people change your memes, so it is best to laugh along with them and show you have a good sense of humor. Reading versions of your memes that other people have created can help you create others that are just as successful.

Using Memes for Marketing

Don’t become too attached to the Internet memes you have created. Content is changing constantly and your meme will probably only be successful for a week or two before readers are looking for more. Some memes will never resonate with your audience, so it is best to take the good with the bad and learn from the feedback you are given about your content. Memes are a great way to show your creativity and have fun with your content.

About the Author

Online Clock are the creators of the world’s first online alarm clock website. True to this article, they actively promote their website using internet memes on their blog and on their Facebook Page. Take a look at their blog and their Facebook Page to see live examples of a content marketing strategy using internet memes!

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By Violeta-Loredana Pascal

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